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Accueil > Workshops et Evènements > Années antérieures > 2014, les dix ans du Crem > 11-12 juin - Workshop on Franchising

Program

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Programme workshop Franchise

PROGRAM


WEDNESDAY, JUNE 11, 2014

 

9H-9H30: WELCOME TO THE INTERNATIONAL WORKSHOP ON FRANCHISING RETAIL & SERVICE CHAINS



Rozenn PERRIGOT, Center in Franchising, Retail & Service Chains, Graduate School of Management, University of Rennes 1, Center for Research in Economics and Management, ESC Rennes School of Business (France)



Franchising: Economics and Policy Francine LAFONTAINE, Ross School of Business, University of Michigan, Honorary Doctorate of the University of Rennes 1 (USA)



9H30-10H45: PAPER SESSION ON FRANCHISING, ORGANIZATIONAL FORM & PERFORMANCE

 

Session Chair: Thierry PENARD, Faculty of Economics, University of Rennes 1 (France)

 

  • Is any Organizational Form Superior in terms of Financial Performance? Theoretical Analysis and Evidence from the Fashion Retail Sector

    Paul AMADIEU, University of Montpellier 1 (France)
    Karine PICOT-COUPEY, Graduate School of Management, University of Rennes 1 (France)
    Jean-Laurent VIVIANI, Graduate School of Management, University of Rennes 1 (France)

  • Strategies for Franchisee Network Size Expansion for Service and Retail Chains

    Manish KACKER, DeGroote School of Business, McMaster University (Canada)
    Rajiv P. DANT, University of Oklahoma (USA) & Griffith University (Australia)
    Jamie EMERSON, Salisbury University (USA)

  • Is Multi-Unit Franchising an Effective Organizational Form? Evidence from European Data

    Muriel FADAIRO, GATE L-SE, University of Lyon (France)
    Cintya LANCHIMBA, GATE L-SE, University of Lyon (France)
    Josef WINDSPERGER, Faculty of Business, Economics and Statistics, University of Vienna (Austria)



10H45-11H15: REFRESHMENT BREAK



11H15-12H30: PAPER SESSION ON INTERNATIONAL FRANCHISING

 

Session Chair: Karine PICOT-COUPEY, Graduate School of Management, University of Rennes 1 (France)

 

  • The Global Financial Crisis and Country Attractiveness for US Franchise Firms

    E. Hachemi ALIOUCHE, Rosenberg International Franchise Center, Peter T. Paul College of Business and Economics, University of New Hampshire (USA)
    Udo SCHLENTRICH, Rosenberg International Franchise Center, Peter T. Paul College of Business and Economics, University of New Hampshire (USA)

  • A Cross-National Comparison of Linkages among Strategic Goals, Customer Habits and Firm-Level Outcomes

    Brinja MEISEBERG, Institute of Strategic Management, University of Münster (Germany)
    Rajiv P. DANT, University of Oklahoma (USA) & Griffith University (Australia)
    Thomas EHRMANN, Institute of Strategic Management, University of Münster (Germany)

  • Development of a Restaurant Chain in India

    Vinay GARG, College of Business, Missouri State University (USA)


12H30-14H30: POSTER SESSION BY THE STUDENTS OF THE M.Sc. IN FRANCHISING, RETAIL & SERVICE CHAINS AND LUNCH AT THE GRADUATE SCHOOL OF MANAGEMENT


  • Micro-franchising
    Clémentine Barbron & Marion Sineux

  • Multi-unit franchising
    Stéphanie De Barros & Noémie Messé

  • Pluri-franchising
    Claire-Hedwige Raffi & Alexe Ravalet

  • Second generation in franchising
    Jean De Courville & Wen Cheng

  • Training in franchising
    Nicolas Fertil & Tiphanie Mabilotte

  • Franchising as wife and husband
    Liang Li & Aude Orain

  • Participative management
    Erwan-Amine Hamard & Marion Quéré

  • Chain internationalization in home care services
    Pierre Bouan & Chotima Komonsart

  • Generation Y as employees in the fast food sector
    Camille Besnault & Nathalie Tesseidre

  • Customer loyalty in the fast food sector
    Oriane Lafon & Amandine Thébault

  • New services in the fast food sector
    Iro Apostoleri & Shi Xin Yue



14H30-15H45: PANEL SESSION ON MICRO-FRANCHISING & SOCIAL FRANCHISING


  • E. Hachemi ALIOUCHE, Rosenberg International Franchise Center, Peter T. Paul College of Business and Economics, University of New Hampshire (USA)

  • Vincent JAEG, Project Manager - Social Microfranchising, ADIE: Association for the right to Economic Initiative (France)

  • Udo SCHLENTRICH, Rosenberg International Franchise Center, Peter T. Paul College of Business and Economics, University of New Hampshire (USA)

  • Eric SCHNEIDER, Executive Director of Franchise & International Development, O2 Home Services (France)

  • Muhammad Akib WARRAICH, CREM CNRS, University of Rennes 1 (France)


15H45-16H15: REFRESHMENT BREAK

16H15-17H30: PANEL SESSION ON INTERNATIONAL FRANCHISING

  • Stéphane CHÉREL, Executive Director Franchising & International, Brioche Dorée - Groupe Le Duff (France)

  • Emmanuel JUFFROY, CEO France, Southern Europe and Western Africa, Cartridge World (France)

  • Francine LAFONTAINE, Ross School of Business, University of Michigan (USA)

  • Jean-Louis MOCHAMPS, Executive Director Affiliation & Development, Groupe Beaumanoir (France)

  • Anna WATSON, Hertfordshire Business School, University of Hertfordshire (U.K.)


19H: DINNER AT “L’AMIRAL” (1 RUE DE LA MOTTE PICQUET)

 

THURSDAY, JUNE 12, 2014

 

9H-10H15: PANEL SESSION ON FRANCHISOR/FRANCHISEE RELATIONSHIPS


  • Gérard CLIQUET, Graduate School of Management, University of Rennes 1 (France)

  • Philippe ESCARIO, CEO, Avis Immobilier (France)

  • Marko GRÜNHAGEN, School of Business, Eastern Illinois University (USA)

  • Julie HOCHET, Head of Development, Apef Services (France)

  • Patrick RÉTY, Development Agent for Bretagne – Pays de Loire, Subway (France)

10H15-10H45: REFRESHMENT BREAK

 

10H45-12H: PANEL SESSION ON E-COMMERCE & SOCIAL MEDIA IN FRANCHISING



  • Gilles DANDEL, WSI Master Franchisee for the French market (France)

  • Marie DAUTZENBERG, E-commerce manager for Cache Cache, Bonobo, Bréal, Groupe Beaumanoir (France)

  • Manish KACKER, DeGroote School of Business, McMaster University (Canada)

  • Zhanna KREMEZ, Griffith Business School, Griffith University (Australia)

  • Laurent KRUCH, CEO, Territoires & Marketing (France)


12H-14H: LUNCH AT “CRÊPERIE AN ERMINIG” (77 RUE JEAN GUÉHENNO)



14H-15H15: PAPER SESSION ON FRANCHISING & CONTRACTS

 

Session Chair: Muriel FADAIRO, GATE L-SE, University of Lyon (France)

 

  • Can Decision-Making Structure Promote Early Terminations in Franchising? Effects on Franchisors and Franchisees

    Begoña LÓPEZ-FERNÁNDEZ, Faculty of Economics and Business, University of Oviedo (Spain)
    Susana LÓPEZ-BAYÓN, Faculty of Economics and Business, University of Oviedo (Spain)


  • Bottled Up Entrepreneurial Capabilities: A Case of Franchise Termination by the Franchisee

    Dildar HUSSAIN, ESC Rennes School of Business (France)
    Marion POMMY, ESC Rennes School of Business (France)


  • Profit sharing linear pricing contracts and the role of tying in franchising

    Roger D. BLAIR, Warrington College of Business Administration, University of Florida, (USA)
    Francine LAFONTAINE, Ross School of Business, University of Michigan, Honorary Doctorate of the University of Rennes 1 (USA)


15H15-15H45: REFRESHMENT BREAK



15H45-17H: PAPER SESSION ON FRANCHISING & MANAGEMENT

 

Session Chair: Dildar HUSSAIN, ESC Rennes School of Business (France)

 

  • Human Resource Management in Franchising: An Interview Study in Vietnam

    Marko GRÜNHAGEN, School of Business, Eastern Illinois University (USA)
    Chen HO, Ming Chuan University (Taiwan)
    Thanh Phuong LE, Ming Chuan University (Taiwan)
    Trang Thi Thu NGUYEN, Ming Chuan University (Taiwan)
    Thinh Dang LE, Ming Chuan University (Taiwan)
    Junya TANIGUCHI, Ming Chuan University (Taiwan)


  • The governance structure of the international franchise firm: A case study analysis in the automotive rental industry

    Maria JELL-OJOBOR, Faculty of Business, Economics and Statistics, University of Vienna (Austria)
    Josef WINDSPERGER, Faculty of Business, Economics and Statistics, University of Vienna (Austria)


  • The Relationship Management between Franchisor and Franchisee based on the Organizational Commitment

    Ke XIONG, Franchise Management School, Beijing Normal University (China)


19H: DINNER AT “LA TAVERNE DE LA MARINE” (2 PLACE DE BRETAGNE)

 

 

Chair of the International Workshop on Franchising, Retail & Service Chains http://www.center-franchising-retail-service-chains.com/ crem-franchise@univ-rennes1.fr

Dr. Rozenn PERRIGOT, Associate Professor – Director of the Center in Franchising, Retail & Service Chains
Graduate School of Management (IGR-IAE Rennes)
Director of the Marketing & Management Department Center for Research in Economics and Management (CREM CNRS)
Affiliate Professor – ESC Rennes School of Business

Graduate School of Management (IGR-IAE Rennes)
11 rue Jean Macé – CS 70803
35708 Rennes Cedex 7